Sneaker Law: Legal Issues in Apparel & Trademark

Course Information

Registration Information

Meeting Times

Day Time Location
TUE 9:50 - 11:40 am TNH 3.126

Evaluation Method

Type Date Time Location
Paper

Description

Sneaker Law: Legal Issues Involving Apparel, Trademarks and Endorsements will provide students with an overview of the $70 billion-dollar annual sneaker industry, focusing on its main legal and business components. This course prepares students to think and act as lawyers and business professionals in anticipating and addressing the legal and business issues faced by sneaker companies, designers, manufacturers, and other parties involved in the sneaker / apparel industry. This course will include a review of major sneaker deals, entity types and formation, endorsements, manufacturing and distribution, licensing and collaborations, marketing, intellectual property, employment law, standard clauses, counterfeit goods, and the changing landscape of NCAA college athletics with Name, Image and Likeness. Supplementing the rich case law on these topics are a group of highly accomplished professionals that will guest speak during the semester.

Textbooks ( * denotes required )

Sneaker Wars: The Enemy Brothers *
Smit, Barbara
Harpercollins
ISBN: 978-0-06-124658-6
Shoe Dog : A Memoir By The Creator Of Nike *
Knight, Phil
Simon And Schuster , edition: 1
ISBN: 978-1-5011-3592-7
Sneaker Law V2 : All You Need to Know about the Sneaker Business *
Anand, Kenneth and Goldstein, Jared
Sneaker Law LLC
ISBN: 978-1-7357820-1-0

Instructors

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